Coach - the Handbags

Coach is known first and foremost for their fabulous handbags. Well before "designer" labels began to appear on the scene, Coach was developing the concept. In fact, you could argue that Coach helped invent designer fashions.

The founder of the company, Bonnie Cashin, had a real genius when it came to designing handbags. Her design components(clasps, straps, fabrics and stunning colorings) made for a dazzling display and separated Coach from many of its competitors. One of the nice stories about the early years told of the people who manned the production lines giving Cashin a standing ovation whenever a new handbag concept was revealed to the employees.

Nowadays, Coach handbags fall into three broad categories: across the body, in the hand and on the shoulder and come in two looks; a basic style of handbag which is both classy and functional and a more vibrant creation which makes a fancier statement about the wearer. The leather can be wonderfully soft and supple while at the same time being able to carry all that you need for an active weekend.

When Cashin passed away in 2000, there were many questions as to the direction the company would now take. The interesting development has been that, if anything, Coach has become even more popular and today they stand as the leading American designer of handbags.

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'til next time,
The Teacher
http://www.coach-fashions.com/ Learn about BANS, which I used to create Coach Fashions.